December 14th, 2010
I felt guilty. At the back of my local bookstore, the owner’s wife holds a monthly book group. But tonight, as she introduced our next book, I was already planning to purchase it as an ebook. And then the woman next to me revealed the same guilty secret. “Can we read this as an ebook?” she asked the bookstore owner’s wife.
I’d learn many interesting thing in the minutes that followed, as a fierce conversation broke out instantly around the table. In fact, everyone in the room had more to say about ebooks than we’d had about that month’s book selection! There was excitement about Kindles and Nooks – even from the people who didn’t own one. So the first thing I learned is that it’s a very hot topic. But the second thing I learned is you’re much less enthusiastic if you own a bookstore..
I tried to be sympathetic, pointing out that bookstores were cut out when people bought their books as ebooks. But unfortunately, I made the mistake of mentioning that bookstores obviously get a piece of the book’s sales price — prompting another comment about how ebooks are much cheaper than printed books. This made the bookstore owner’s wife look very, very uncomfortable. She pointed out that ebook prices get heavily subsidized — that she believed Amazon was even taking a loss on some ebooks.
“Maybe it’s all a conspiracy, to drive the local bookstores out of business,” someone said. “Amazon has invented a device which only lets you read books you buy from Amazon, and never from your local bookstore, so they can drive all of their competition out of business. Then in the future, if you want a book, you’ll have to buy them all from a single store in Seattle!”
“Or two stores,” the Nook owner said proudly. “You could also buy books from the Barnes and Noble chain.”
But then we got some surprising news from the bookstore owner’s wife. She’s already planning to sell ebooks from the new Google Bookstore. Apparently there’s a way to integrate Google’s ebooks into the web sites of local bookstores. There’s some configuration issues, she’d said, which still have to be worked out, but it gives her customers a way to give some money to their local bookseller.
Unless you own a Kindle, someone pointed out quickly. Because the Google bookstore hasn’t been able to work out a deal with Amazon. Yet…
I felt like I was watching an enormous change as it was happening around the world. Those were the main points of the discussion, but it was fascinating to hear each person’s individual perspective. One 80-year-old woman said most of her reading now was just cheap, used paperback books — and that she could buy hundreds of them for the cost of an Amazon Kindle. And another woman said she liked the tactile feel of a book — and the chance to start a conversation if someone recognizes the cover of your book.
But then someone argued that could also be a disadvantage. After all, one of most popular ebook categories is romance novels — because finally, nobody has to know that you’re reading them! I added that maybe some people buy a book because they secretly want people to see them reading it. In fact, Stephen King buys print copies of books that he’s already read as an ebook — just so he can have it as a conversation piece on his shelf!
Of course, he can afford to do that, because he has more income than most folks, I was thinking. But I was already getting a dirty look from the bookstore owner’s wife. The book group was probably started solely as a way to get people to purchase the store’s books. And to be fair, that’s one of the most unappreciated functions of a local bookstore. It becomes a kind of local support group for actually purchasing and then reading new releases.
The fact that we were having this discussion shows what a bookstore can do for a community. So I’m glad to know that some bookstores may be evolving into re-sellers of digital ebooks. Maybe someday our book group will meet, and no one will have a printed copy of the book.
Because every single one of us will be reading the book on a Kindle.