A One-Day Sale on the Kindle Fire HDX!

Kindle Fire HDX sale

Amazon’s just announced a big sale on their Kindle Fire HDX — a $30 discount. But it expires at midnight today, and they’re offering the sale for what appears to be a very surprising reason. “Game on, $30 off,” reads the text linking to Amazon’s discounted tablet, next to a doodle showing three NFL football players.

It’s like they’re celebrating Seattle’s victory Sunday over the San Francisco 49ers, and Seattle’s biggest opportunity yet to finally win the Super Bowl.

For a shortcut to Amazon’s special offer, point your browser to tinyurl.com/GameOn30 . (Enter the promotional code “GameOn30” to claim the $30 discount). It’s for the 7-inch model, bringing its price down to just $199. Earlier this month a reviewer for ZDNet even declared Amazon’s newest tablet was “far better than an iPad”!

But I had to laugh when I saw Amazon’s doodle of the football players, because most of my friends were rooting for San Francisco! For the third year in a row, the 49ers suffered yet another heartbreaking defeat in their post-season, each one capped with a spectacularly unsuccessful play that left them missing out on Super Bowl glory yet again. So I wonder what my friends would think if they’d logged onto Amazon.com this morning. Its front page was taunting them with a playful doodle of two hapless tackles from the San Francisco 49ers trying in vain to stop Seattle’s charging running back!

To be fair, I’ve heard other football fans saying they’re delighted that a team who has never won the Super Bowl will be getting a chance this year. (Seattle also has the distinction of being the only team to play in championship games for both the AFC and the NFC.) According to Wikipedia, their stadium even holds the Guinness World Record for the loudest crowd noises ever recorded. The team acknowledges their loyal and noisy fans as “the 12th man” on the field, and even raise a flag in the fan’s honor before the start of ever home game. But maybe they’ve also got another secret fan.

Maybe the 13th man is Amazon!