Is Amazon Really Discontinuing the Kindle Touch?

Did Amazon discontinue the Kindle Touch

So the Kindle Touch is currently listed as “unavailable” at Amazon.com (as shown in the screenshot above), followed by an even more discouraging notice. “We don’t know when or if this item will be back in stock.” And there’s an article reporting the same message 10 days ago from the British web site Tech Radar. While an Amazon spokesperson told TechRadar their device was still available through other retail “partners”, they also confirmed that it was “no longer available at Amazon.co.uk.”

So it’s looking like it’s “dead for now” — though Amazon could always have a secret plan for reviving the Kindle Touch sometime in the future. But currently Amazon is also no longer showing the Kindle Touch among the strip of all available Kindle models that’s displayed at the top of each Kindle’s web page. And Amazon’s U.S. web page for the Kindle Touch is now simply pointing shoppers to their new touchscreen Kindle Paperwhite devices (officially released just three weeks ago), which Amazon describes as a “newer model of this item.” Unfortunately, the new Paperwhite, with its built-in front lighting, is significantly different from the Kindle Touch, and it’s drawn at least a couple of dissatisfied reviews. 676 users have now given the new Paperwhite an average rating of less than 3 and a half stars on Amazon (out of a possible five), which is lower than any previous model of Amazon’s black-and-white Kindles.

Amazon’s averaged four stars for their Kindle and Kindle DX, and four and a half stars for the Kindle Keyboard. And even though it’s only been available for less than a year, the Kindle Touch already has an average rating of four stars (after racking up 6,471 reviews on its web page at Amazon). To be fair, the new Paperwhite has also received many positive reviews, too. And I still think our Kindle word game still looks absolutely gorgeous on the glowing screens of the Kindle Paperwhite…

But to head off any disappointment, Amazon’s now taken the unusual step of “preemptively disclosing” shortcomings of the Kindle Paperwhite right on its web page, “most likely to get out in front of user complaints,” C|Net reports. Towards the top of the Paperwhite web page, Amazon’s now linking to a web page from “the Kindle Team” which presents three disclaimers. (“Learn more about certain design decisions and changes from prior generations to help make an informed purchase,” the link promises.) On the page, Amazon acknowledges that at the bottom of the screen, the Paperwhite’s built-in light will sometimes provide uneven illumination under certain lighting conditions, and that, unlike the Kindle Touch, it doesn’t have audio or text-to-speech capabilities. And there’s also only 2 gigabytes of on-device storage, half of the storage that was available on the Kindle Touch.

Amazon may be suffering a backlash after high interest in the device, which they’re apparently trying to address before “Black Friday” and the big holiday shopping season. One day after its official release, Amazon had already sold out of their Kindle Paperwhite, with an Amazon executive conceding that pre-orders “have far exceeded our expectations.” But even three weeks later, new orders are still being delayed 4-6 weeks, with Amazon also imposing a new limit on orders of two per customers. Of course, that information also makes more sense now that we have the other piece of the puzzle. If the Kindle Touch really is unavailable now, that could explain the higher-than-expected demand for the new touchscreen Kindle Paperwhite!

But it’s also got me wondering if Amazon might bring back their older Kindle Touch devices — especially if they’re having trouble filling orders for the Kindle Paperwhite during the crucial Christmas shopping season. I wouldn’t be absolutely surprised if Amazon suddenly announced they were bringing back the Kindle Touch for a special a sale on Black Friday. Amazon wants customers to be happy, so it’d make perfect sense to give Kindle them a choice for their touchscreen Kindles.

After all, Amazon’s real goal is to just to sell you a Kindle. They don’t necessarily care which one!

Amazon Sells Out of Kindle Paperwhite!

Amazon Picture of Kindle Paperwhite

If you’re trying to buy the new Kindle Paperwhite, there’s a surprising message today on Amazon.com. “Due to popular demand, orders placed today are expected to ship in 4 to 6 weeks.” Apparently one day after its official release, Amazon had already burned through their whole inventory of the new Kindle Paperwhite. Plus, for now, they’re limiting new orders to just two Kinde Paperwhites per customer.

When will the Kindle Paperwhite Not be Sold Out on Amazon

It was just Monday that a Kindle executive acknowledged that pre-orders for their newest version of the Kindle “have far exceeded our expectations.” Amazon didn’t reveal how many they’ve actually sold, but their press release did include some excerpts from positive reviews of their newest Kindle. Time magazine called it “the best e-reader yet,” for example, and the technology site Gizmodo adds “Forget everything else, this Is the e-reader you want.”

At first I’d wondered whether Amazon had just manufactured their first batch of Kindle Paperwhites in a smaller-than-usual quantity. This would help create the perception that their new device has already become so wildly popular that it was selling out – when in fact, Amazon just hadn’t built that many of them in the first place. But I had to admit that the Kindle Paperwhite has been getting a lot of genuinely positive reviews from some high-credibility technology sites. A headline at CNN even declared Monday that the Kindle Paperwhite “is king of the e-readers.”

And the technology site Engadget called the Kindle Paperwhite simply “the best e-reader out there,”

So what’s the big deal? I thought the best explanation came in this review from The Huffington Post. “A luminescent e-reader screen is one of those new technologies, like HDTV or the bidet, that spoils you so badly, and so thoroughly changes your preferences and expectations, you won’t want to go back to a device without it once you’ve tried… ” They do note that Barnes and Noble has already released their own digital reader with a built-in light for the screen — more than five months ago — but then goes on to say that Amazon’s is better, spreading the light much more evenly across the entire screen.

Maybe that explains why the Kindle Paperwhite is getting such positive reviews. The Technology and Science Editor at NBC News Digital notes that it’s about more than just built-in lighting. The glowing screen increases the contrast between the black letters on the screen and their background, which is now a glowing white. That’s a big improvement, and he ultimately gave the Kindle Paperwhite one of it most emphatic endorsements.

“It can be declared hands down the best e-reader yet, without any need for qualifiers.”

Pre-order a Kindle Paperwhite for just $119 at tinyurl.com/KindlePaperwhite

Wednesday’s Deal: Get a Kindle Fire tablet for just $139

Amazon's new Kindle Fire tablet

For Wednesday only — while supplies last — you can get a refurbished Kindle Fire for just $139!

They were previously owned, but just like with past deals, they’ve all since been tested by Amazon, so they’ll still come with a full one-year warranty, just like a new Kindle Fire tablet! (And since the Kindle Fire was only released on November 15th, none of them are more than five and a half months old!) Normally the Kindle Fire tablets cost $199, so it’s a really nice way to save some money.

There’s a couple of ways to get to the page with the special offer. The easiest is just to go to point your browser to tinyurl.com/KindleFireThursday . That’s the easy-to-remember URL I made last time Amazon had a special price on Kinde Fire tablets – and even though today the sale is on Wednesday, the URL still works! Amazon is also offering the special price through their “Gold Box Deals” page. (“New Deals, Every Day.”) If you go to the same URL on Thursday, there’ll be a different deal — and another one the next day — and there’s also “Lightning Deals” on the same page which last only for an hour or two.

And right now they’re also offering a discount on a sleeve for your new Kindle Fire Tablet…

Remember, all of these deals are “While Supplies Last,” so if there’s something you’re interested in, hurry up and grab it! (That’s part of the fun…) I still haven’t bought a Kindle Fire tablet — but at prices this low, it’s going to be hard to resist!